Tata Premium Tea (Black Loose Tea)
Tata Tea, is the brand that promises a cup of tea that gives 'asli taazgi' (real freshness) to the consumer. Tata Tea used tea leaves picked from their own gardens, packed then and there at the gardens, thus sealing in the real freshness of the gardens. The 'bagano ki taazgi' (garden freshness) proposition appealed greatly to the consumers and made the brand a huge success.
Tata Tea still maintains and delivers on its promise of bringing a refreshing cup of tea to the consumer, from the choicest tea leaves.